Welcome to Chennai Business School
Chennai Business School (CBS) is an institution dedicated to creating ‘industry-ready’ managerial talent. CBS offers training in India’s exponentially growing verticals – Information Technology, Retail, Finance and Financial Services and International Management.  CBS also offers focused learning in strategic areas of management – Human Resources and Marketing & Communications.

One of the first management institutions to be established and run by professionals from the industry, CBS started in 2006, offers Programs that are supported by contemporary infrastructure, industry-orientation, latest teaching methodologies and high-profile faculty, both from academia and industry. 

Professionals are professors
The teaching fraternity at CBS is strongly oriented towards industry needs. Indeed there is a high degree of hands-on involvement by senior industry professionals who have won their spurs the hard way.

Industry approval
CBS placement record certainly underscores the welcome acceptance of its one year management qualification. CBS has also been entrusted with training students who have been identified for employment by corporates.
Unique course structure
Being industry focused, the curriculum embraces sound management theory and real life, real time management issues in the business world. The intensive 1,100 hour course is intended to provide a challenge to the students.
Executive education
CBS has designed an executive Education Program with a view to help corporates empower their managers with enhanced managerial skills. This initiative has been kicked off with a specialized program for Sutherland Global Services.

LIFE @ CBS _{- A STUDENTS VIEW}

Writing a hypothesis, spitting Management jargons, battling monster numbers, pie charts and cracking tests is circumscribed maybe to the other B- schools but not here at CBS.

At CBS, business is learnt in a simple fashion , students do not shy away to learn business from a street hawker or a Business Giant .Conversations connecting Industrial lectures and the text  books is brain stormed ,debated and understood in a Industrial perspective in its truest sense.

“Learning for the real world” is not just a motto which hangs on the walls of CBS but is evident from the results and rave feedback the industry gives about us, “The students”.

We do not just go about flipping bulky profitable balance sheets but strive to have a thorough overall understanding of consumer psychology, changing economic trends, organizational behavior, current events and its influence on Business. CBS helps to blend vital traits essential for a business man / woman.

The Dwarf strength in CBS has won accolades in many a competitions and re -lives the lines “Great things come in small packages”, which is the core mantra of the management for selecting a small unique bunch of individuals who sync well with the twelve months PGPM program .The floating IIM’S, IIT’S, PHD’S form the faculty team passing on their cocooned knowledge to the students who indeed successfully carry on the tradition of learning, teaching and applying knowledge and wisdom out there in the Industrial level.

-By PARAMESHWAR.

Marketing varsity, Batch 2011-12.

CBS in News
CBS Faculty Writes a book

CBS signs MOU with Australian B School
Conference on "Family Business" Organised by Chennai Business School

CBS signs MOU with Curtin Business School
Graduation Ceremony 2008
Graduation Ceremony 2007. Governor Mr Surjit Singh Barnala
CBS to Offer new Courses
CBS to provide real-life feel for students- The Hindu

Out-bound training

Friday, December 17, 2010

Out-bound training

One bright and early Tuesday morning, all of us- the students of CBS, dressed in casuals, shoes and sunglasses sat in a big yellow bus, slightly bewildered and extremely excited about the 2 day out-bound training programme that we were going to attend. Out-bound training programme- that is all was said to us. We were not allowed to probe further to retain the element of surprise. But we were promised that we would have fun. And boy, did we have fun!

We went to the Green Coconut Resort in ECR and were welcomed by the Seiger Training Consultants. After a good breakfast, we had the welcoming session with interesting games. We were told that each activity we do, both indoor and outdoor, will teach us some management lesson. We were intrigued and anxious to get started!

We underwent two days of rigorous activities as a means to improve our organizational skills. Activities, both indoor and outdoor, were aimed at enhancing skills like team work, endurance, strategy formation, trust etc. We enjoyed performing these activities, some of which included falling from a height trusting your team members to catch you, obstacle courses, making the longest human chain, balancing etc. We also played interesting indoor games like treasure hunt which taught us strategy, trust and team work. The highlight of the programme was when all of us took turns to walk on flaming fire and came out not only unscathed but also with great confidence that we can achieve anything.

We returned after a final round of music and dancing, bringing back with us memories, achievements, new skills and plenty of new learning!

Contributed by Chandni M- HR Varsity (V Batch 2010-11)

Mr. Mohan Menon, Director, Chennai Business School speaks on "The CBS model".

Mr P.K.M, as he is fondly called is one of the governing Council members of Chennai Business School. He is a former President and CEO of Technology Business Sector, RPG.

WHY CBS?

Unique course structure

Being industry focused, the curriculum embraces sound management theory and real life, real time management issues in the business world. The intensive 1,100 hour course is intended to provide a challenge to the students.

Professionals are professorsThe teaching fraternity at CBS is strongly oriented towards industry needs. Indeed there is a high degree of hands-on involvement by senior industry professionals who have won their spurs the hard way.

Industry approval is the CBS placement record certainly underscores the welcome acceptance of its one year management qualification. CBS has also been entrusted with training students who have been identified for employment by corporates.

THE LEADERSHIP DILEMMA

With a view to providing deep insights to resolve the ‘ Leadership Dilemma", Chennai Business School had organized a 1-day conference on Monday 28^thNovember, 2011. The conference had eminent speakers from large companies- speakers who have dealt with or are dealing with such issues and who are open to sharing their experiences with the professional community at large. The following are the quotes by the speakers:

"Volatality and unpredictability are big challenges in the market today. Organisations need to be constantly jumping up and changing, rather than having a smooth curve"- Mr R Seshasayee, Executive Vice Chairman, Ashok leyland Ltd

"One must create leadership for the future not the past. It is important for the leader to engineer changes for the future and connect with the future"- Mr S Mahalingam, executive Director & Chief Financial Officer, Tata Consultancy Services.

"People don’t leave the organization, people leave their immediate manager"- Mr Aquil Busrai, Chief Executive, Aquil Busrai Consulting.

"A high potential person is one who inherently has the capability to pull learning’s of any situations that they are thrown in"- Mr R Shantaram, Co-founder and Director- Kelsa management Solutions (P) Ltd

"A lot of leadership to me is about what you learn, what you absorb?, it's a lot about understanding what are people doing right?, it's a lot about thinking how do I want to be treated? and therefore how should I treat my people?"- Mr Sudhir Rao, COO and Deputy MD- Renault India.

Industry Speakers at Chennai Business School recently

Mr.Ramakrishnan - CEO, Marg Group

Mr Ramakrishnan has always inaugurated the "Industry Speaker" sessions at CBS with his energized motivational talks. Very profound truths were delivered with so much simplicity! Students simply loved the session and vowed to be "charged up" henceforth!Mr Ramakrishnan

Mr. Sundar Raman - VP HR Sutherland

Mr. Sundar Raman addressed the CBS students on qualities that the current generation HR professionals look for when they recruit management grdauates. A very stimulating yet down-to-earth session which students found very useful - more so as placements were round the corner!Mr Sundar Raman

Mr. N K Ranganath, MD, Grundfos Pumps India Pvt LtdMr N K Ranganath

Mr. Chandrasekar CEO - Java GreenMr Chandrasekar

M.M Murugappan - Murugappa Groups

Humility is what first struck us all when Mr Murugappan addressed us. For an entrepreneur-professional who heads an empire to mingle so easily with the students was something to be witnessed. His insights into business management covering international and across-the-border issues were invaluable.

Mr Murugappan

Prof.Nirmalya kumar's Lecture at CBS

Thursday, April 2, 2009

Prof.Nirmalya kumar's Lecture at CBS

Dr.Nirmalya Kumar, Professor of Marketing; Co-Director, Aditya V Birla India Centre; Director, Centre for Marketing, London Business School visited CBS on April 02, 2009 and delivered a special lecture.

Dr. Nirmalya Kumar spoke about the difficulties faced by CEO’s in expanding their markets globally. He spoke about the difficulties faced during marketing decision making due to lack of proper performance metrics which could not be provided by the chief marketing officer due to certain constraints and the risks that have to be taken if an accurate estimate could not be given. He explained the measure of return on investments in production or operations, where the metrics are clear and compared the same with that of marketing.

He also emphasized that product differentiation would be the best way to compete in a highly competitive market than waging a price war. He also emphasized the fact that marketing teams must be able to adapt to the ever changing global scenario and companies must be in a position to exploit new markets quickly to establish themselves as market leaders. He also discussed a new terminology in segmentation called “cross national segmentation” wherein a company which wants to have a global presence tries to segment the people across countries using similar parameters by which the company would be able to sell the same product across different nations. But, In order to capture the market it is necessary that you have to feel the nature of place, culture, behavior, etc in order to capture the market. It won’t work if the key policy and decision-makers are somewhere in USA and they have to win over in China. There is a necessity that they have to gel with the population of the particular country in order to promote their product.

He underlined quite some impressive management insights like the decision-making in P&G where the decisions are not short-term, but one that will cater to the sustainability of the company for the next one century at least. Overall it was an excellent session that highlighted the need to differentiate and quickly adapt to changes to tap global markets.

Contributed by Anand Santhanam, Marketing Varsity